Northside Dermatology

Top 7 Keyword Ranking

Quest Digital Services Used

Search Engine Optimization

Overview

Northside Dermatology is one-stop solution for all medical and aesthetic skin procedures. With 2 clients and still expanding, the client approached us to increase their leads through organic search. After 8 months into the company's seo strategy we boasted the company's monthly leads by 147%.

SEO Results

+147%

Top 7 Keywords

+62%

180%

Monthly Leads

Keywords

Monthly Traffic

Referral Traffic

The Execution

The client had a main website which needed migration to microsite. This was easily accomplished as the client serves two location. They wanted to increase Google ranking for location based keywords such as "Botox", 'Hollywood Facial", "Acne", "Hair Growth", "PRP", etc. In addition, the client wanted an ongoing seo plan for all future clinic openings and new patients for existing clinics.

First our team identified all the redirects that needed to be set up from the main website to the microsite. We have executed link building strategies, content management and local citations. Our strategies were focused on:-

Setup unified branding across all marketing channels
Ranking for highly targeted keywords such as "Botox Injections", "Dermat near me"
Obtaining local citations from bloggers and local businesses

Setting up optimization and localisation of content on website.
Optimising for local keywords.